Why Mini-Games Are a Trend for Telegram Mini App Growth?
Mini-Games as a Powerful Tool for User Acquisition Mini-games in Telegram Mini Apps (TMA) are rapidly gaining popularity as an effective way to attract and retain users. Their success lies in the combination of interactivity, engagement, and the ability to capture user interest through entertainment. Telegram boasts over 950 million active users, with more than […]
Telegram Mini App Retention: 5 Common Mistakes and How to Avoid Them
Why Is Analyzing User Behavior So Important? The success of Telegram Mini Apps (TMA) depends heavily on how well you understand your users. However, mistakes in analyzing behavior often hinder efforts to improve Telegram Mini App retention. Retention is a critical metric showing how effectively your app engages and keeps its audience. High retention reduces […]
How to Increase Traffic to Your Telegram Mini App by 200% Using A/B Testing?
What is A/B Testing and Why is it Important? A/B testing is a method of comparing two (or more) versions of an element to determine which one performs better. For Telegram Mini Apps, this might involve testing different buttons, descriptions, ad creatives, or even user flows. Why is this critical? Every small improvement—just 1%—can significantly […]